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DIY Musician Blog

RSS DIY Musician Blog

  • Facebook 101: how and why to make a band page on Facebook August 17, 2018
    Creating a page on Facebook for your music in minutes. Setting up a Facebook band or artist page is usually one of the first steps musicians take when establishing their online presence, and there’s good reason for that; Facebook is the largest social network in the world.  It’s an important place to connect with fans […]
    Chris Robley
  • 5 music business podcasts you can’t live without August 14, 2018
    Use your commute or workout to become a smarter music marketer. Had enough Cardi B on the car radio? Tired of Trump-talk on the news? Sick of hearing Rupert Holmes’ “Escape” on Sirius XM’s Yacht Rock station? I am. So for the past few months I’ve been diving back into music business and songwriting podcasts […]
    Chris Robley
  • Why planning your release is more important than ever! August 14, 2018
    Four music promotion opportunities that are tied to your release date. Release dates matter MORE (and less) than ever before. On the one hand, since shelf space is no longer a factor in making music widely available, there’s less pressure to have a quick win with your new release. And — as I often say […]
    Chris Robley
  • Get your music mastered instantly (for FREE!) with CloudBounce August 3, 2018
    CD Baby artists, get two of your songs mastered for free. Sometimes you have sufficient budget and time to get your music mastered by a professional mastering engineer. Sometimes you need mastering that’s affordable and quick, but still gets the job done. If you need instant mastering for your music, CD Baby has partnered with […]
    CD Baby
  • How much money will I make from that playlist placement? August 3, 2018
    A quick way to estimate how many spins you’ll get when your song appears on a Spotify playlist. It can be tough to determine beforehand what it will be “worth” to get your song placed on a particular playlist. Some playlists have tens of thousands of followers but hardly any active listeners. Other playlists have […]
    Chris Robley
  • How to geo-target your Facebook event invites August 1, 2018
    The easy way to invite the right Facebook friends to an event that isn’t in your hometown. You book an out-of-town show. You create a Facebook event to promote it from your Facebook music page. You go to invite your personal friends and family that live near that town. Then you remember, Facebook won’t let […]
    Chris Robley
  • What are all these different YouTubes (and is my music earning money there)? July 30, 2018
    A breakdown of the various YouTube brands and properties. YouTube has launched (and re-launched) several similar-sounding products over the years, so here’s a quick breakdown of those different services, what they offer, and how they work. 1. YouTube The free, ad-supported video platform we all know and love. It’s free to create a channel and […]
    Chris Robley
  • How to get the most out of your time at The DIY Musician Conference July 25, 2018
    Let’s kick-start your conference. Talk with Rick Barker on Facebook Live — August 1st at 7pm EST. There’s a lot to think about when planning for the DIY Musician Conference (this August 24-26 in Nashville): Which sessions to attend? Which mentors to meet? Who to network with? How, if, and when you should pitch your […]
    Chris Robley
  • A whole new way to think about marketing your music July 23, 2018
    The foundations of smart digital music marketing. Online music marketing should be about SO MUCH MORE than blasting updates and asking people to buy your music. You can’t start with the “ask” and have total strangers give a damn. You need to lead your potential fans on a journey that includes: an introductory phase that […]
    Chris Robley
  • Submit a song directly for Spotify playlist consideration July 19, 2018
    BIG NEWS AT SPOTIFY: There’s now a public process for suggesting an unreleased song to Spotify’s editorial team. You no longer have to hunt around for hidden web forms, find direct email contacts, or consult the ancient runestones to submit an upcoming release to Spotify’s in-house editorial team for playlist consideration. Today Spotify announced the […]
    Chris Robley